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Fitbit partner with Mike Conway for FIA WEC

MB Partners are delighted to announce that Fitbit has partnered with current FIA World Endurance Championship Drivers’ Championship leader, Mike Conway. 

Innovators and market-leaders in wireless wearable technologies, Fitbit’s new sporting partnership will support the British driver as he competes at the world's most prestigious endurance racing events with his Toyota Gazoo Racing team.  

“I’m really grateful to have the support from Fitbit this year and I’m looking forward to working with all the team throughout the season. Like many drivers these days, I don’t leave my data at the track and often looking at physical and health-related data, in the same way we do with our cars, can only help us in finding those marginal factors which make all the difference.”

“The margins at the top of elite motorsport have never been so fine with the constant technological improvements we see each year. With the nature of endurance racing, it’s imperative for me to have a level of fitness which allows peak performance for long durations of time.” 

Looking to go one better than last year, Mike and his #7 TS050 HYBRID teammates currently hold a small lead heading into the second half of the season and will be looking to keep the gap to their sister #8 car as Mike searches for his first world title.

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